BOOKS IN A BLOG

Friday, July 15, 2011

Second Chance


‘Second Chance’ is a collaboration effort between Professor Daryl Green and his student Noriko Chapman during their time together in Lincoln Memorial University’s Master of Business Administration program. The book details an in-depth case study on a specific non profit organization’s resource allocation and operational optimization. It is written to provide non profit organizations with essential operational tools to make them more efficient and equipped to assist their clients in meeting their needs.

The case study featured in ‘Second Chance’ arose from Professor’s Green’s MBA operational analysis class and a project called the Real World Applications (RWA). The subject of the study involved the Tennessee Vocational Rehabilitation Maryville Centre which took place from October 10th to November 30th 2010. The Maryville Centre supports area businesses by providing quality, timely, and cost-effective services by a dedicated work force.

The key issue of the study was how to establish high quality and stable production to maintain and grow business for the centre while providing recommendations to enhance the center’s operational efficiency in order to better serve clients and control effectiveness over the long term.  An emphasis is placed on the production capacity, client allocation, productivity improvements, and quality control. Various operational challenges, operational constraints, and opportunities found in problems are addressed. In addition, there is a focus on leadership, how to gain the confidence to navigate operations management, and how to apply concepts put forth in the book to resolve non profit problems and issues. 

‘Second Chance’ provides a comprehensive examination of the process of implementing a case study, how issues and problems were identified, and the benefits of applying operations management techniques to assist a non profit organization with becoming more efficient and effective. The case study itself is more than structural step-by-step process of business analysis because within the study, there are messages about the importance of non profits in our society, and it was also a personally meaningful project for Noriko who describes her experience when she was diagnosed with cancer. There is a spiritual message of gaining self confidence, overcoming adversity, and helping those in distress. The parallels of non profit work and personal self awareness are apparent - “…finding the true meaning of life for those who have suffered a traumatic event is a ‘Second Chance.’”

I highly recommend ‘Second Chance’ for anyone running a non profit as well as for business students. The book not only provides a comprehensive analysis of making a non profit more efficient and effective, but readers will be provided with compelling life affirming messages.

Tracy Roberts, Write Field Services

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